Hi, I'm Nick.

As a Product & UX architect, I help companies to create successful products and craft empowering experiences.

globalbit logo
uxd logo
talkidoc logo
espresso club logo
zh real estate logo
isramedportal logo
telefire logo
kassi logo
aig logo
clinicrowd logo
Egged logo
arad logo
dyn logo
migdalor logo
globalbit logo
uxd logo
talkidoc logo
espresso club logo
zh real estate logo
isramedportal logo
telefire logo
kassi logo
aig logo
clinicrowd logo
Egged logo
arad logo
dyn logo
migdalor logo

Work Examples

During the years I took part in dozens of project in various domains. Creating consumer apps and complex systems from scratch, building agile MVPs for startups, conducting UX reviews, redesigning existing products, consulting and more. The following is just a preview. More is available upon request.

building apps and systems
telefire mobile & desktop apps

Telefire Mobile

B2C + B2B MOBILE APPS
BACK OFFICE (DESKTOP)

Innovative fire safety apps for certified technicians and site management staff

Talkidoc

B2B WEB APP + B2C MOBILE APP
BACK OFFICE (WEB)

Virtual clinic for physicians and their patients

telefire mobile & desktop apps
telefire mobile & desktop apps

Colposcope App

MEDICAL DESKTOP APP

Medical app used for genecology and forensic examinations

Egged TikTak

Mobile Service Integration
Web Management System

TikTak is a new ridesharing service that runs in Haifa and Jerusalem. It is available via the Egged mobile app, powered by Moovit and Via.

Order TikTak rideFind TikTak ride
Shiri app streaming a songShiri app - searching artists

Shiri

Mobile App (Discontinued)

Shiri is a free Israeli ad free music streaming app. It was initiated by Israeli musicians and was created with support of the National Library of Israel and the Ministry of Culture and Sport. The app reached first place in "Top Free Apps" and was widely covered by the local media.

What & How

Designing products that work as intended requires careful planning and engineering. Besides the visual aesthetics, product & UX design is about figuring out how your product should function and the logic behind it.

guiding stakeholders
_01

#Discovery
#Strategy

Everything starts with research and data gathering to uncover the behavior, motivations, needs, goals and expectations of your users.

Then we need to align these with your requirements and business goals to find the right balance, define the right strategy and roadmap for your product. User research increases the chances of product adoption, which directly contributes to the success of your business.

_02

#Definition
#Design

The data and insights collected during the discovery stage serve as a solid foundation for a high-level definition, including use cases and scenarios, ideation and concept, information architecture and business logic of the product.

Now it's time for a detailed design, which includes user-flows, functional logic, user interface and its states, interactive prototyping and specifications for the development team.

_03

#UX Review
#User Testing

Already have a product or a prototype? We can review and test it to identify usability challenges that your users encounter and to uncover general UX gaps that might be overlooked.

The review contains a detailed report listing the issues and providing recommended solutions on how to fix them. It also includes an overall user experience review that points out opportunities that lift your product to a next level.

Clients Say

happy clients

I'm working with Nick non-stop for 3 years on various digital products. Nick is sharp at identifying users and business objectives and builds a precise design process.

MIRYAM CASPI
COO, Globalbit

We worked on several online services at AIG with Nick. He is creative at providing solutions to complex issues, highly responsive and is very pleasant to work with.

SHAY ALGOAZ
Head of Digital Service, AIG

I had excellent experience working with Nick on building my business portal from scratch. He considered every small detail, gave me useful tips and finished the job on time.

ZEEV HITRO
Owner & CEO, Vega Corporate Real Estate